Siddiqui, Musa Nouman, and Dr. Nasir Khan. “Between the AI and Traditional Media: Journalists’ Perceptions of Employment from Ratings-Driven News Media”. ACADEMIA International Journal for Social Sciences 4, no. 4 (December 26, 2025): 5759–5770. Accessed February 3, 2026. https://academia.edu.pk/index.php/Journals/article/view/1406.