[1]
Nasir , U. and Siddiqui, S.M.F.E.A. 2026. Technology-Driven Experiences Shape Emotional Brand Relationships and Behavioral Outcomes, Enhanced by AI Personalization. ACADEMIA International Journal for Social Sciences. 5, 3(s2) (Mar. 2026), 301–326. DOI:https://doi.org/10.63056/academia.5.3(b).2026.1776.